# Mythika · Air & Environment

# Mythika

**Country:** Guatemala · Guatemala
**Category:** Air & Environment
**Impact Areas:** Mitigation, Circular Economy
**Stage:** Launched
**Team Size:** 50
**Website:** —

---

## Elevator Pitch
1. We recycle PET bottles that we collect from rivers, oceans, and lakes, involving primarily low-income individuals to turn them into yarn
2. We design fabrics that tell stories about our countries and incorporate advanced technology
3. We produce clothing

## Climate Problem
The pollution of rivers, lakes, and oceans, and its consequences, including the deterioration of air quality, the death of marine species, and more

## Solution
1. Watershed collection and cleanup systems
2. Job creation
3. Waste management education programs

## Revenue Model
Sale of the clothing we produce

## Target Market
People of both genders who enjoy tech-driven designer clothing, particularly those who want to support social causes and help improve the environment; primarily aged 20 and older; from middle- and upper-middle-income backgrounds

## Social Impact
Indigenous Peoples, Persons Belonging to National or Ethnic - Religious and Linguistic Minorities, Migrants, Refugees - Asylum-seekers and Internally Displaced People, People Living in Extreme Poverty, Women, LGBTQI+ People

## Demand Evidence
Global trends over the past 15 to 20 years have shown steady and rapid growth in ethnic fashion and fashion with a social and environmental focus; our project has been well received

## Competitors
No one else does what we do—or anything with such an impact

## Founder Expertise
A team with over 100 years of combined knowledge and experience in environmental issues, production, design, management, strategy development, recycling, human development, and much more

## External Support
1. BI Challenge Scalability Award
2. Angel Award from the Taiwanese Embassy / Ministry of Economic Affairs

---

*Source: ClimateLaunchpad 2026 Application · App ID: 7613*
*Ingested: 2026-05-25*